To celebrate the evolution of B&B accommodation and its place in the national psyche of domestic holidays, we bring you 5 quick B&B marketing tips to coincide with National B&B Week.
Just because we can all write, can doesn’t mean our words communicate effectively. And in business, the right communication translates directly to clients and sales. Express those words badly, however, and you’re faced with a completely different scenario – little or no business caused by common copywriting mistakes.
Affecting the hospitality and travel sectors majorly, reviewing culture has been both friend and foe to many businesses. For hoteliers and holiday rental companies, the likes of TripAdvisor, Trustpilot and Feefo can be pivotal in how accommodation is perceived beyond the photos and before a guest even steps over the threshold.